Category Archives: Society

Joint top price of €3300 earned at Kilmallock Hereford bull Sale

Great trade in Kilmallock last Friday for Hereford bulls. Again home trade is remaining strong which was evident as only 23 of the 38 bulls catalogued showed up for sale with the remaining being sold off farm prior to the sale. Home sales are particularly strong this year and quite early in comparison to last year with many farmers opting to buy bulls in breeders yards. There was a 60% clearance rate at the sale with the average price sitting at a very respectable €2464 – just shy of €2500.

Top of the town was shared by two breeders;

Kye Morgan 883 was bred by Roscommon breeder; Padraig McGrath of Kye Herefords. Kye Morgan 883, born July 2019 & sired by Gageboro Morgan, is a Four Star Replacement Index bull with a Five Star figure for milk. Morgan was fertility tested and was sold to a commercial farmer from Cork for €3300.

Kye Morgan 883 sold for €3300

Joint top price of the day was also earned by new breeder; John Hartigan of Hayfield Herefords, Limerick, who had a very succesful day out for his first sale. Hayfield Maxulius George, with a tag number of 001, sold for the top price of €3300. Described as “a tremendous bull with a pedigree to match” – George is a Four Star Terminal & Four Star Replacement Index bull, sired by Trillick George.

Hayfield Maxulius George sold for €3300

It was well worth a second day out for Rathnollag Racer, bred by Sinead Conry of Rathnollag Herefords, Roscommon who sold for €3000. Born September 2019, Racer has a great pedigree being sired by F.H William & bred from a Steil Gerard Dam. This bull has both a Four Star Replacement & Four Star Terminal Index aswell as being fertiltiy tested & having served cows.

Rathnollag Racer sold for €3000

There was success for the Aliehs Hereford herd in Kerry when breeders; Timmee & Sheila O’Sullivan sold Aliehs Harry 6 for €2700. Bred from Kye Harry 697, a Free Town Hotspur son, Harry is a Four Star Replacement & Four Star Terminal Index bull with stars across the board in terms of Carcase weight & Milk.

Aliehs Harry 6 sold for €2700

Moyclare Sander, bred by Michael Molloy of Moyclare Herefords, Offaly, also sold on the day for €2500. Sander, born in June 2019 is a son of Free Town Nadal – an easy calving sire.

Moyclare Sander sold for €2500

Boveen Ted, bred by Joe O’Connor of Boveen Herefords, Offaly also for €2500. Ted, born in October 2019, is sired by Ballyvlinngold Captain – a Cill Cormaic Kasper son & is a Five Star Replacement Index & Four Star Replacement Index bull.

Boveen Ted sold for €2500

Well done to all exhibitors & buyers on the day! Thanks to Irish Hereford Prime who also sponsored €200 to the FIVE highest priced bulls on the day.

Upcoming Hereford Bull Sales;

Nenagh Spring Hereford Bull Sale will be held on Saturday 15th May at 1pm.

Bidding will be available online via

Full Sale Catalogue will be available later this week at & by contacting the society office.

Sale Guidelines will be available shortly at

Irish Hereford prime will also Sponsor €200 to the FIVE highest priced bulls on the day!

Local breeder takes home top price of €3400 at Nenagh April Hereford Bull Sale!

The Irish Hereford Spring Sale was held in Nenagh last Saturday 10th April. Of the bulls that were sold – sold very well with good prices earned. Home sales are very strong this Spring which was evident where only 19 out of the 32 bulls catalogued showed up for sale, the remaining 13 bulls being sold from home pre-sale. The Sale average price was €2871 – a very respectable figure & a good help to breeders selling bulls at home of which sales have gotten slightly earlier this year than usual.

Top Price of the day went to Ballinalick Herefords, belonging to Willie Duff, Tpeerary. Ballinalick Murty, born in October 2019 & homebred by Balinalick Gold, was sold to a Tipperary dairy farmer for €3400! Willie Duff also had great success at the Premier Hereford sale in Tullamore two weeks ago when he sold Ballinalick Felix for €3100.

Ballinalick Murty sold for €3400

Lot 11 – Ardmulchan Riddick was sold to a repeat customer from Limerick for €3000. Riddick, who was fertility tested, was born in August 2019 & bred from Church Preen Galileo. The buyer had bought a bull from Ardmulchan Herefords, Co. Meath four years previous.

Ardmulchan Riddick sold for €3000

Portanob Herefords, Co. Meath were also on the map. Portanob Gerry, born in August 2019 was sired by Cill Cormaic Leo. Gerry was fertility tested & bred from Portanob Erica – who won the March class in the National Hereford Calf Show in 2015. Gerry was sold to a farmer in Galway for €3000.

Portanob Gerry sold for €3000

Ballyraggan Upstart 976th also moved onto new ownership to a Tipperary farmer. Bred by the Thompson family of Ballyraggan Herefords; Upstart, born in July 2019 is a Five-Star Terminal Index & sold for €2800.

Ballyraggan Upstart 976th sold for €2800

Moyclare Sergio, born July 2019 made his way from the Offaly Moyclare Hereford herd, belonging to Michael Molloy, to his new home in Roscommon. Sired by Freetown Nadal; an easy calving sire, & is a Five Star Terminal & a Four Star Replacement index bull. Sergio’s Dam was bred from a Ballinalick bull, Ballinalick Ledger. Moyclare Sergio was sold for €2700.

Moyclare Sergio sold for €2700

Nigel Heatrick of Glaslough Herefords, also travelled home to Monaghan with an empty trailer after selling their two entries, the two youngest bulls in the sale.

Glaslough Vinson – the youngest bull at the sale, born in November 2019, was sired by Clooncullane Major 343, a Trillick Hotspur son & sold to local Tipperary dairy farmer for €2700.

Glaslough Vinson sold for €2700

Glaslough Val, born November 2019 & sired by Ballyaville Ger, was sold to Co. Clare for €2500. Nigel also sold the second higest priced bull at the Premier Hereford sale two weeks ago in Tullamore; Airhill Raffael sold for €4000.

Well done to all exhibitors & buyers on the day! Thanks to Irish Hereford Prime who also sponsored €200 to the FIVE highest priced bulls on the day.

Upcoming Hereford Bull Sales;

Bandon this Thursday 15th April at 12pm – Bidding via

GVM Kilmallock on Friday 16th April at 1pm! Bidding via LSL Auctions – presale viewing available by contacting Kilmallock direct on 063 98555. Catalogue available HERE!

Irish Hereford prime will also Sponsor €200 to the FIVE highest priced bulls at each of the above sales!

Hereford Bull Sales off to a flying start!

The Irish Hereford Premier Spring Sale was held last Saturday 27th March in GVM Tullamore at 1pm. A sale very different from what breeders are used to whereby there was no washing or parading of bulls permitted and sellers had to leave the premises once they had unloaded their bull into the pens. Viewers were then allowed on site by appointment only at an allocated time slot before the sale commenced.

Despite the restrictions which caused worry among breeders, there was a 65% clearance rate – up on previous sales and an average price of €2970 which lent to a flyer of a sale & a great start to what hopes to be a consistently good bull selling season. There were 10 out of the 17 bulls sold for at least €3000 with eight of them earning above the mark. Irish Hereford Prime kindly sponsored €250 to the buyers of each bull sold for €3000 and over. This was an invaluable support to breeders and proved just how helpful and worthy a contribution it is.

The top of the town was earned by Kye Nando 881 who sold for €4200. This four star Terminal bull was bred by Free Town Nevada and out of a Steil Gerard Dam. This fertility tested bull was sold to a fellow breeding herd in Cork.

Lot 11 Kye Nando sold for € 4200

Next in line at the top of the sales prices was Airhill Raffael, exhibited by Nigel Heatrick of Glaslough Herefords. Nigel purchased this bull as a calf on a cow at the Airhill Reduction sale in 2019. This calf proved his value on Saturday when he sold for €4000 to a breeding herd in Offaly. Raffael, sired by Cill Cormaic Napoleon, has served cows in Glaslough herd already & his first calf was born just a few days before the sale, & Nigel is delighted to have his progeny on farm coming on again.

Lot 5 Airhill Raffael sold for € 4000

There was great success for Longford breeder’s duo; Edwin & Robert Jones of Keenagh Herefords. The pair showed Keenagh Pedro who came into the ring as Lot 10. Sired by Keenagh L-Jay, a home bred sire out of Hollow Point Broker, is definitely proving his worth this season. Pedro is also sired by a Kilsunny Goliath dam. This five star Terminal & Replacement bull was sold to a Co. Clare herd for the excellent price of €3900.

Lot 10 Keenagh Pedro sold for € 3900

Success didn’t end there for the Keenagh herd when they sold their second entered bull; Keenagh Prince Pablo for €3600. Again sired by Keenagh L-Jay, this fine bull was sold to the pedigree breeding Hereford herd of Wade McCrabbe in Donegal.

Lot 21 Keenagh Prince Pablo sold for € 3600

Lot 26 came to the fore when Ballinalick Felix, a Five Star Terminal bull sold to Carlow for €3200.

Feevaghmore Las Vagas 2, sired by Haven Kingpin & standing as a Five Star Terminal & Four Star Replacement index bull sold for €3100 to a pedigree breeder in Cork.

Lot 6 Feevaghmore Las Vegas 2 sold for € 3100

There were a number of other bulls sold for €3100, including Lot 24 – Fortviewpoll 1 Party. This Five Star Terminal & Five Star Replacement index bull combined the best of traditional & modern genetics. After being out wintered, fertility tested & confirmed myostatin free, this Fortview bull was sold to the west of Ireland.

Lot 24 Fortviewpoll 1 Party sold for € 3100

Lot 25 – Woodviewpoll 1 Oskar was also sold to the West of Ireland for a smashing €3100. This Five Star Terminal & Five Star Replacement bull was sired by Allowdale Rory 594 & bred from a Solpoll cow.

Lot 25 Woodviewpoll 1 Oskar sold for € 3100

It was a good sale for Grianan Herefords who sold Lot 23 – Grianan Ultra for €3000. Sired by Grianan Parker, who has produced National Champions & bulls that have previously sold for €5000 & bred from a Churchill Storm bred cow, who is a full sister to Grianan Firecracker, this quality bull has a birth weight of 38kgs as well as a 200 day weight of 324kgs.

Lot 23 Grianan Ultra sold for €3000

Kicking off the good trade on Saturday was Boyanna Storm 1st. Sired by Cavehill Storm, this Five Star Terminal & Four Star replacement index bull, was fertility tested and had cows scanned in calf before being sold to Wexford herd for €3000.

Lot 2 Boyanna Storm 1st sold for € 3000

Congratulations to all exhibitors &the best of luck to all purchasers with their bulls. Many thanks is extended to all who sold & purchased at the sale, to all who worked & volunteered their time to ensure a smooth running of the sale, to GVM Tullamore for hosting the sale & the staff, to our newly appointed auctioneer Richard Ryan & to Irish Hereford Prime for sponsoring this sale & contributing the fantastic sum of €2500 to over half of the buyers.

Upcoming Hereford Spring sales:

  • Carrick-on-Shannon: Saturday April 3rd 
  • Nenagh: Saturday April 10th 
  • Bandon: Thursday April 15th
  • Kilmallock: Friday April 16th
  • Nenagh: Saturday May 15th 

Irish Hereford Prime will sponsor €200 towards the top FIVE highest priced bulls in Nenagh, Bandon, Kilmallock & Nenagh May sale along with €250 to the highest priced bull in Carrick.

Catalogues will be available two to three weeks prior to each sale & photos of bulls can be viewed at

Sale rules & guidelines for both Nenagh & Kilmallock sales in April are the same as Tullamore & outlines HERE!

Irish Hereford Youth events March 2021

The Irish Hereford Breed Society and Irish Hereford Prime are delighted to be able to get the ball rolling with activities for the younger members of the breed by hosting various relevant online modules & tutorials for Young Hereford Breeders in the coming weeks while Level 5 Lockdown restrictions remain in place.

The aim is to hopefully hold a physical event or events if government guidelines allow later in the year and if it is safe to do so but for now we are using the resources that are available while keeping personal health & safety to the forefront.

The Society are currently organising modules for the next few weeks that will be relevant and benefit young breeders with simple and effective tips that they can all use on their homes farms.

Upcoming Events:

To kick off; Shanon Kinahan – Professional Cattle Photographer will join the group on Monday 1st March at 8pm online to share top tips for taking a great photo of your animal and how to show them off in the best possible light. Shanon is no stranger to the world of cattle showing, being a pedigree breeder herself as well as photographing bulls and heifers at several pedigree shows, sales & on -farms around the country.

Following on from this, Alison Beattie from the Farm Wardrobe will be be joining the group on Monday 8th March at the slightly earlier time of 7pm to give a tutorial on on agri-promotions, advertising and branding. Alison will share top tips that everyone at home can use while using the ordinary & everyday resources to build a brand and promote onw livestock for sale while building relationships with buyers and keeping your name & quality product out there.

All Young Breeders Welcome!

All breeders and/or family members of breeders aged 30 and Under are more than welcome to join both on evening and we encourage all young people to join in and share your won ideas and thoughts with us too about what you would like to see happening or what interests you to get involved!

There will be other events in the coming weeks which we will share a little closer to the time when all details have been confirmed.


Contact Louise in the IHBS either via or the Irish Hereford Facebook page or the Irish Hereford Instagram Page for more information and to for log in details for the above meetings.

Herefords – Ranking highest in Meat Eating Quality Trials

There has been good news on the Meat Eating Quality evaluations for the Herefords once again.

ICBF, in conjunction with Teagasc & the meat processing industry, have been carrying out trials over the last five years, on the effects of breed on Tenderness, Flavour and Juciness of beef and the results are very positive for Herefords. The trial involved 6,000 genotyped animals.

ICBF have proven that after trialing various breeds for Tenderness, Juiciness & Flavour – they can now determine that Tenderness has the highest heritability meaning that genetics can directly affect the tenderness of beef.

From the research carried out; Herefords have ranked at the top of the table across all breeds for tenderness with a result of 85% satisfactory. Docility may also be hugely influential towards this trait. The top three Hereford bulls in terms of tenderness scoring have been named as; Moyclare Lucky, Moyclare Lieutenant & Gageboro Morgan. Herefords are also ranking at the top of the charts for juiciness & flavour (see chart below).

With the trial coming to an end; ICBF have have said that the move now is towards having Meat Eating Quality data available on animals as they are slaughtered which could link with future payment systems. They have also confirmed that work is underway to add this data directly into economic indexes.

This is an exciting development for the Hereford breed which will hopefully lend an edge to the breed & add to the marketability of Hereford beef in both domestic and export markets.

***Report & Results credited to Niall Kilrane, ICBF***